Gallery Identity

Fictional gallery identity created for J.M.W Turner using a horizon line.

Posters for the Gallery appear stacked using Albertus typeface to signify the taditional style of painting of Turner.
Posters for the Gallery appear stacked using Albertus typeface to signify the taditional style of painting of Turner.
A conceptualised building what is orange, black and white fits in well with the brand colour scheme.
A conceptualised building what is orange, black and white fits in well with the brand colour scheme.
The identity focuses on a horizon line so all merchandise features a divide in their appearance when imagery and text is being used.
The identity focuses on a horizon line so all merchandise features a divide in their appearance when imagery and text is being used.
Badges
Badges
Mugs
Mugs
The language used on this notebook is suggestive of art terminology but also gives indication of the product.
The language used on this notebook is suggestive of art terminology but also gives indication of the product.
Wayfinding at the gallery will be simple using small arrows and bold text.
Wayfinding at the gallery will be simple using small arrows and bold text.
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